Is It Time To Clean Out Your Pipeline?
Mark’s sales manager, Irene, asked him to forecast the number of sales he would close over the coming month. Mark came up with his best guess. Unfortunately, Irene didn’t find his best guess very helpful. As it happened, the new monthly forecast was identical to Mark’s previous month’s “best guess” – a figure he had failed to come close to reaching.
In a private meeting, Irene asked Mark to be candid with her. Was the number he’d provided based on something more concrete rather than wishing and hoping? Mark thought for a moment and had to admit that it wasn’t.
“Maybe the problem we’ve got,” Irene said, smiling, “is that we have people in the pipeline who aren’t qualified. Let’s take a look at how to fix that.”
