Last Sunday I participated in and witnessed over 20 thousand runners achieve their goals of completing either a marathon, half marathon or 5k run/walk at the Detroit Free Press International Festival of Races. We ran to set personal bests, to see where our bodies and minds could take us, or to honor a loved one. We set goals to complete a distance or time never completed before, and followed a training program to guide us day by day, and week by week for months leading up to the competition. The drive, determination and desire to achieve were prevalent on runners of all ages.
Congratulations to all of you that achieved your fitness goals on Sunday!
The question that I want to ask is “Now what?” Where do we go from here?
I’ve been competing in the triathlon and running community for over 10 years now, and realize there is correlation between sports and sales. I’ve met a lot of salespeople and business owners who get their business or income to a certain level, and then they level off. When questioned I hear things like “I’m comfortable” or “I don’t want to work that hard anymore.” When I ask them what their goals are, I often get “Shrugs” and “I’d like to grow my business” or “I want to earn more money” from them. However, what I don’t hear are commitments to a training plan to get us to the next level. The desire, drive and dedication to get to the next level have been tempered.
Therefore, I’d like to challenge all of you to commit to your next fitness and business goal. Determine your SMART goal (Specific, Measurable, Attainable, Realistic and Timely) and share it with a friend, coworker or spouse. A goal not written and shared is nothing but a wish or a dream. Take action today, and get started down the road to your next great achievement. Start believing that you’ve not reached the finish line, you’ve only just begun….
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